Guides Comparison
Usercentrics alternative: cheaper, with multi-client & privacy policy
Usercentrics (and the acquired Cookiebot) is powerful, but expensive and charged per domain. For agencies with many customer sites, it is worth looking at alternatives - especially if banners, data protection text and scanners are to come from a single source.
Why look for a Usercentrics alternative?
The most common reasons: the price per domain, the lack of a privacy policy, and the absence of a genuine multi-client dashboard for agencies.
Usercentrics and Cookiebot provide a robust consent banner — but there are three things agencies often find lacking:
- Pricing scales per domain. With 20+ client sites, this quickly becomes expensive.
- Just a banner, no privacy policy. You have to sort out the legal text separately.
- No client dashboard. Managing each site individually takes time.
What agencies should look out for when making a selection
The key features are: genuine pre-consent blocking, a privacy policy that adapts as the site grows, a multi-client dashboard, white-label functionality and EU hosting.
- Does it really block trackers before consent is given? A banner alone isn’t enough.
- Does it cover the privacy policy — and update it when new trackers are added?
- Is there a dashboard for all customers with a traffic light system and audit log?
- White label + EU servers for trust and data sovereignty.
The direct comparison
BlueOcean Privacy combines banners, privacy policy text and a tracker scanner in a single dashboard — volume-based pricing rather than per-domain, from €49 per month.
| Criterion | Usercentrics / Cookiebot | BlueOcean Privacy |
|---|---|---|
| Cookie banner | ✓ | ✓ |
| Privacy policy | – | ✓ (AI, scalable) |
| Tracker scanner | limited | ✓ pre/post consent |
| Multi-client cockpit | per account | ✓ from day 1 |
| Price | per domain | Volume, from €49/month |
| Hosting | partly US | Germany |
Change in practice
The switch is simply a matter of swapping snippets: remove the old consent script, and place the BlueOcean snippet as the first script in the
— done.The migration from Cookiebot/Usercentrics is included in the Starter Package. During a brief consultation, we’ll take care of the setup and check your key client sites at the same time.
Let's take a quick look at your sites
In a 15-minute call you’ll see where your client sites stand — and how to secure them effortlessly.
FAQ
Is BlueOcean cheaper than Usercentrics?
For agencies, the answer is usually yes: instead of paying per domain, there are volume packages starting at €49 per month for five clients — including a privacy policy and scanner, which would be charged separately at Usercentrics.
Can I migrate from Cookiebot?
Yes. Cookiebot and Usercentrics are the same company; the migration is included in the Starter Package and essentially involves swapping out a snippet.
Does the alternative also cover the privacy policy?
Yes — BlueOcean generates a privacy policy tailored to the scan and updates it automatically as soon as a new tracker appears. Pure banner tools such as Cookiebot do not do this.